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Customer records your whole team can act on — shipped in hours, governed at scale

Build a records interface around your team’s actual workflow — with the fields, filters, and actions you need, the governance your org requires, and none of the months-long buildout.

A Retool app showing a client's financial records
  • See every data point about an account in one view

    Connect to your CRM, payment processor, data warehouse, and internal databases simultaneously. Surface usage, billing, history, contacts, and notes — no more tab-switching to get the full picture.

  • Adapt your CRM in minutes, not sprints

    When priorities shift or you need a new field surfaced, add it, wire it up, and start collecting data the same day. No CRM admin, no configuration consultant, no six-week wait.

  • Take action on records, not just read them

    Look up a customer, update a contract detail, change an account status, log a note, execute a trade — all from one governed interface. Write operations are query-controlled, so every change is intentional and auditable.

Real impact

Manage every account from one interface — without giving up control

“"We want to make it easy for engineering teams to build internal apps like the Performance Hub–to be able to get access, create resources, and deploy as quickly as they want to.”

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Checkout.com scaled globally with self-serve records

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Build the records tool your team needs — not the one a vendor assumes

Enterprise account management dashboard

Enterprise account management dashboard

Build an app that helps your customer success and sales teams navigate large accounts with ease.

Customer finder

Customer finder

Connect to your CRM, payment processor, and anywhere else where customer data resides to surface relevant customer information in a single application.

Investment portfolio manager

Investment portfolio manager

Build an app to manage unique portfolio investments within a single application.

Renewals control center

Renewals control center

Build a custom renewals dashboard offers visibility into account health and feedback from reps.

Mobile CRM App

Mobile CRM App

Build a mobile CRM to manage opportunities and customer contacts in the field, even capturing signatures for deals on the go with our signature component.

Everything you need to build, ship, and govern customer records tools

Multi-source data aggregation

Pull from Salesforce, Stripe, your data warehouse, internal databases, and any REST or GraphQL API into a single records view. No more switching between tools to see the full account picture.

Search and filter across records

Text search by name, domain, ID, company, or any indexed field. Filter by industry, company size, account status, or custom attributes. Dropdown and tabbed container views for different cohorts.

Full read-write from one interface

View records and take action: update contract details, change statuses, add notes, log interactions, execute trades, and adjust forecasts — all without leaving the tool.

Tabbed container views

Organize complex account data into logical tabs — invited users, business units, personal plans, portfolio details, transaction history — without overwhelming a single view.

Drill down from list to detail

Bird's eye account overview at the top. Click into any record for full context including history, contacts, notes, and linked records.

Custom fields on demand

Add fields as team needs evolve without waiting on a CRM admin or specialist. Wire up a new field and start collecting data the same day.

Complete governance and audit trails

Control who can view, edit, or act on specific records with role-based permissions. Audit logs capture every change automatically — critical for compliance, accountability, and regulated environments.

Enterprise-grade authentication

SAML SSO and 2FA out of the box. No additional configuration needed to meet enterprise security requirements.

AI-assisted record generation and querying

Generate schema-aware CRM views from a description of your team's workflow. Use natural language to query across records and surface the data you need.

FAQ

Common questions about CRM & record management